Qualified Financial Inc.

Qualified Financial Inc.

Reviews Summary

Jon Cohen is consistently praised for his exceptional professionalism, responsiveness, and deep expertise in mortgages. Clients highlight his attention to detail, transparent communication, and ability to secure the best rates. Many appreciate his personal touch, treating clients like family while delivering efficient, stress-free transactions. His team is noted for their hard work, reliability, and ability to handle tight deadlines with ease. Repeatedly described as trustworthy and dedicated, Jon earns high recommendations for making complex processes seamless and memorable.

About This Listing

Who Can Work with a CPA?

Individuals seeking tax prep, retirement planning, or financial advice
Small business owners needing bookkeeping, payroll, or tax compliance
Freelancers and contractors with 1099 income or complex returns
Couples planning finances together or managing joint returns
Investors with capital gains or rental property income
Anyone looking for year-round financial guidance and peace of mind

*Note: CPAs may specialize in different areas. Be sure to check credentials and service offerings.*

First-Time Clients

If this is your first time working with a CPA, don’t worry — most professionals offer a free consultation and will walk you through what to expect. You may be asked to complete an intake form, share financial documents, or set clear goals for your session.

What to Know Upfront:

Documentation Bring your most recent tax returns, income details, and any financial concerns
Availability Appointments fill up quickly during tax season — book early if possible

*Note: Every CPA operates a bit differently. Don’t hesitate to ask questions before committing.*

What to Bring

Government-issued ID for verification
Tax documents (W-2s, 1099s, investment summaries, etc.)
Receipts or logs for deductible expenses, donations, or mileage

*Tip: Organize your documents in advance to save time and ensure accuracy.*

Preparing for Your Appointment

Write down any financial goals or questions in advance
Check if your CPA offers virtual sessions or document uploads
Bring a notebook or use a notes app for key takeaways
Know your deadlines for filing, payments, or compliance

*Note: Preparation helps you make the most of your CPA’s expertise.*

How to Get Started

Use our directory to find highly reviewed CPAs near you. Reach out directly to schedule your consultation.

Other Helpful Info

Many CPAs offer both in-person and remote consultations
Fees may be flat-rate, hourly, or based on service complexity
Some CPAs specialize in industries like healthcare, real estate, or tech
Check for client reviews and credentials (CPA license, EA, etc.)

*Note: Every CPA is different — take time to find one who fits your goals and style.*

Contact Information

Address

25231 Paseo De Alicia

Laguna Hills, California 92653

Hours

Sunday Closed
Monday 8:30AM-6PM
Tuesday 8:30AM-6PM
Wednesday 8:30AM-6PM
Thursday 8:30AM-6PM
Friday 8:30AM-6PM
Saturday 9AM-12PM

Customer Reviews

5 stars ? Outstanding Mortgage Broker Experience! I had a fantastic experience working with Jon Cohen and his wonderful team! They not only helped me secure a great mortgage rate, but also took the time to explain every step of the process in a clear and patient way. From start to finish, they were professional, knowledgeable, and always quick to respond to any questions we had. I truly felt supported and well-informed the whole time. Jon treated my husband and I like family and I truly couldn't have asked

We had a fantastic experience working with Jon Cohen at Qualified Financial for our home loan. From start to finish, Jon was personable, honest, and incredibly supportive throughout the entire process. He took the time to keep us informed at every step, ensuring we always knew what to expect. His friendly and professional approach made what can often be a stressful process feel smooth and manageable. We truly appreciate his dedication and clear communication, and we highly recommend Jon to anyone looking fo

Jon is a 10+! I had the pleasure of working with Jon through a mutual client who was referred to him?and I was absolutely blown away. From start to finish, Jon?s communication was exceptional. He kept everyone informed at every step and made the process seamless and stress-free for all involved. Not only was the service from Jon and his team top-notch, but the interest rate he secured for our client was by far the best I've seen?significantly better than anything else currently being offered. Everything pr

Jon was absolutely incredible to work with. He was dedicated, knowledgeable, and well-connected, making the mortgage process smooth. He took his time to find us the best rate and was extremely proactive in moving things along, ensuring there were no unnecessary delays. We have diversified our investments in real estate throughout the years and I can confidently say that a great mortgage broker is the most vital part of a real estate transaction. He excelled in this role and natural ability to network and b

Jon and his team are simply amazing! I found my dream home and we started down the process of putting in an offer. This is the second home I have purchased and the difference was night and day. Jon made everything easy and was super responsive. He went out of his way to break down things that were confusing and speed things along to get us ready to place our offer. Thankfully the offer was accepted the same day! As a veteran there are extra steps in the purchase process. When we discovered the condo was no

I have had the pleasure of working with Jon for over 20 years, and he is truly the best in the business. His attention to detail and commitment to excellence are unmatched?he is a perfectionist in every sense of the word. Jon stays in constant communication with all parties throughout the loan process, ensuring that every transaction moves seamlessly from start to finish. His ability to shop for the best rates and loan programs allows my clients to secure financing that fits their needs, often when they tho

I had the pleasure of working with Jon a broker partner, and I couldn't be more satisfied with the experience. From start to finish, Jon was professional, knowledgeable, and incredibly responsive. Jon?s attention to detail and commitment is truly an asset to any customer. He is friendly and was a pleasure to work with. If you're looking for a loan officer who is dedicated, efficient, and truly cares about his clients, I highly recommend Jon. He made the loan [process feel seamless and easy. Thank you, Jon

Jon and "Qualified Financial Inc." helped us to purchase a home we really wanted. Not only did Jon search to find us the best rate, he also was provided a very short time-frame. The sellers of the home were moving out of State and were demanding a very short Escrow. Jon and his team got right to work. They were in contact with us daily keeping us informed. Jon, and his team, are very knowledgeable in this field and told us exactly what information they needed from us. Jon, and his team, treated us like fa

I had an exceptional experience working with Jon Cohen. From start to finish, he provided clear and honest communication, ensuring my client fully understood every step of the loan process. Their professionalism, attention to detail, and dedication to finding the best loan options made the entire experience seamless and stress-free for my clients.

Doing business with Jon and his team , (Pamela) has been such a great experience. my wife and I bought an investment property (3rd), and Jon was there every step of the way working hard and helping us deal with everything very smoothly , he even spent a lot of time sharing his knowledge with us on tips for future deals that we plan on doing again and will use him for sure. we closed on time without any stress. He is Very professional, organized, efficient and I'd Highly recommend him to anyone.

On the 2 occasions we've had the opportunity to work with Jon and team, they have both been great experiences. They are extremely professional and understand the importance of great communication. Thanks Jon for making both transactions smooth and seamless.

Let me tell you, John is the absolute best! He walked me thru every step of the process, his communication was outstanding & he was always available at any time for any questions I had. His meticulous attention to detail & proactive approach ensured not only did I close on my home but also completed the entire process from start to finish in 19 days. I couldn't have asked for a better person to help me through this entire process. I can't thank him enough for what he did for me!

I'm excited to recommend Jon Cohen. In the 20 years I've known him, Jon's character has always stood out. He prioritizes family and has made me feel like part of his. Jon is a true friend who blends professionalism with a personal touch, making you feel valued throughout the process. Jon is fully committed to your best interests. His attention to detail, real estate & mortgage expertise, consistently delivers reliable and efficient results, a real edge in today?s market. Even in serious moments, Jon?s warm

My wife and I had the pleasure of working with Jon a couple of years ago on a refi and more recently on our new VA home loan in November 2024. With the size of the loan we had, we needed the lowest rate possible. After speaking with two other lenders, Jon came out with the best rate by far! The best thing about Jon is that he cares. There was a point during the process Jon called me and we just talked about life. I even challenged him with loaded questions to see if he was just trying to get us to close qui

I worked with Jon during a residential sales transaction in which I was representing the seller. Jon was excellent in providing important updates to help ensure that the closing took place as planned. He was very professional and provided great follow-up to keep everyone in the loop. Jon Cohen went above and beyond to ensure that all of our needs were met and that everything was handled thoroughly and efficiently. He also funded early. I would recommend working with him if you have the opportunity.

As a new realtor navigating my very first transaction, I can confidently say that my experience with Jon was outstanding! From our very first conversation, Jon made me feel like I was in the hands of a seasoned pro. A real estate transaction can feel like a maze at times, especially when you are still familiarizing yourself with the ins and outs of the process. However, Jon took the time to break everything down in a way that was easy to grasp. His genuine willingness to share knowledge not only informed me

I had the pleasure of working with Jon on on Buyer side of my listing. His professionalism and responsiveness were outstanding. From the initial offer to the final closing, Jon was consistently communicative, providing timely updates at every stage. His transparency and dedication made the entire process smooth and stress-free. Jon's ability to keep all parties informed was incredibly reassuring, showcasing his commitment to excellence and I very much look forward to working with him in the future!

Jon is the man. As a first time home buyer, Jon guided me through the loan process very easily. Very communicative and always available to talk and answer any questions I had.

From the moment we began collaborating, Jon Cohen has impressed me with his professionalism, expertise, and dedication. He consistently goes above and beyond to ensure that our projects are executed flawlessly and with remarkable attention to detail. Jon is also an absolute pleasure to work with. He communicates clearly and effectively, ensuring that everyone involved is on the same page. He always has a positive attitude and collaborative nature. Over the past 8 years we've worked together on countless ma

Jon Cohen is truly a breath of fresh air in working with a loan officer. After 18 years in the business, it is rare to work with?someone who understands a Realtor's position on both sides and most importantly who has the deep knowledge to be able to navigate through some of the most complex situations that can be encountered?during?the escrow/loan process. Jon's communication from day one, through closing, and after was greatly appreciated. He helped my clients secure financing with what was not a cookie-cu

I want to take a minute to write this review for Jon Cohen at Qualified Financial. Jon exemplifies the qualities of integrity, dedication, and genuine care that set him apart in the mortgage industry. His character and authenticity are evident in every interaction, as he consistently demonstrates honesty and transparency, ensuring his clients always feel informed and confident about their mortgage decisions. Jon?s ability to serve his clients well is unparalleled. He possesses a deep understanding of mortg

We cannot say enough about how amazing and easy it was to work Jon and his team! He helped us buy our first house with the best rate and guided us through every step ? we even closed early! Jon was professional, knowledgeable and extremely personable making this daunting process a breeze for first time homebuyers. We will absolutely use him again to refinance and trust his financial guidance at every turn.

Jon and I have worked together to secure 2 refinances and 1 home loan. Throughout this time Jon has kept me informed of each step and answered every single question I had about closing costs, loan amount, points, etc. Jon has always remained professional and even worked on my loan when he was out of the office. I love how Jon answers 90% of my calls and when he can't he immediately sends me a text and schedules a time to call back. I will be working with Jon again on my next refi, and certainly when I buy

Jon Cohen is hands down the most responsive and caring originator I have ever met! I have worked side by side with Jon on hundreds of loans and his attention to detail along with his passion for his borrowers is second to none. I have seen Jon make home ownership dreams come true for over five years and what stands out the most is that he treats every client as if they were his immediate family. Jon not only negotiates for the best terms on a mortgage but he spends the time to ensure the process is memorabl

I worked with Job against my will. I was assisting a buyer with a purchase and she had a relationship established with Jon Cohen. I attempted to get her to apply with one of my preferred lenders but, she was set on Jon. As a realtor, we have many clients who think their lender is ?awesome? and they are usually horrid. In this case, I respected my client as a smart business woman and I decided not to push. All throughout the transaction, Jon was super communicative and thorough. He he was never behind, nev

Jon was an absolute pleasure to work with. His good humor, expertise, and knowledge make him an indispensable ally in this complicated field. I would recommend anyone regardless of their experience in real estate finance come to him.

I've been working with Jon since purchasing my first house in 2019. He helped me refinance my VA home loan for a lower rate. He is very knowledgeable and his willingness to educate me was greatly appreciated. As first time home buyer I knew there was going to be a learning curve. I was afraid of working with someone who didn't have my best interest at heart. Jon absolutely had my best interest in mind! I've continued to stay in contact over the years and have reached out to him with questions regarding my p

As a listing agent, working with a buyer's lender who I am unfamiliar with can be a bit anxiety-provoking, as the success of a transaction weighs heavily on the strength of the lender, among others things. I am happy to say that I never felt this way with Jon Cohen and his team at Qualified Financial Inc. From our first conversation when he called me after my Sellers had accepted his Clients' offer, Jon made me feel at ease and confident that we were going to get to the closing table. He kept me updated ev

Jon is an AWESOME loan consultant -- THE best I've EVER worked with over the 40 years I've been buying & selling real estate. He refinanced two of my properties recently with highly competitive rates + a lightening quick & easy underwriting experience. His knowledge & staff are SUPERB! He also did the same for my brother & his properties. Jon's THE best!

Jon Cohen and his team are truly exceptional! I express my gratitude to Jon and his team for their unwavering support from the initiation to the completion of the mortgage process. Their guidance resulted in substantial savings on my mortgage, and I couldn't be more pleased. When in search of a mortgage expert, Jon Cohen is the go-to professional. Thank you, Jon, and the entire team at Qualified Financial for your outstanding service!

Jon Cohen was referred to me by my Client. He is very experienced in the Loan Industry. He was very straightforward and communicated frequently in regard to the Clients? Loan status. He kept everyone apprised regarding the Loan Status. We closed quickly on a 21 day Escrow. Thanks to you and your Team Jon!

A very smooth process was conducted by Jon and his team in helping me and my wife get a house in San Diego, they were there in every step of the way from my pre-approval, home walk thru, offer acceptance, document signing, final signing and finally getting the keys to the property. His Team made every step and move as easy as possible and worry free. I do recommend 100% Qualified Financial Team to anyone that is transition to getting their own home. Thank you Jon.

I am a Realtor and Jon is my go-to lender for all of my client referrals. He gets the job done! Extremely knowledgeable about different lending products and just an all around great person to work with. I wholeheartedly trust him. He managed to close a VA loan in 14 days! That's unheard of! The Buyer's and Seller's were extremely happy. I can't recommend him more. Do yourself a favor and call Jon for your lending needs!

We used Jon two separate times and the service and loans were amazing and seamless. First time was to refi and the second time was to purchase our home in Laguna Niguel. Jon was up front about the process, what was required, and did not over promise anything - but he did over deliver on service! I refer anybody looking to buy or refinance to Jon as his honesty, knowledge of the market, integrity, and ethics are best in class.

05/02/2024 Qualified Financial Inc. professionals, Jon & Pamela, were not only professional in their approach to my needs, but also very personable. This combination resulted in not only a successful closing, but a process that compares to working with new friends. The irony of the way I was introduced to them was a relationship I had with a loan agent at a major bank that I was a customer for over 50 years. She recommended that I contact Jon as her hands were tied by her bank's newest guidelines. Not only

What a great team. From liftoff to touchdown, Jon and his team excelled. A harder working team in the game you'd be hard pressed to find. Great communication, Clear and to the point, and extremely accommodating and efficient. Only place you need to go to get a loan. They seek the best rates and you can rest assured you'll be getting the best deal to be had. Highly recommended and a repeat client for the 4th time.

Just finished working with Jon Cohen . He is a true professional ! He is an awesome communicator and has an amazing work ethic. He closed a 30-day escrow in 21 days ...It was a pleasure working with Jon and his team and I look forward to working with him again!

I've worked with Jon Cohen with Qualified Financial along with Jon's team for years. Always has the best interest of his clients at all times, high customer service level. Jon always does what he says he will do. If your looking for a mortgage broker, you need to use Jon Cohen.

I have known and worked with Jon Cohen for over 15 years. He is one of the most professional, accountable, and responsive mortgage professionals that you could ever meet. I recommend Jon and Qualified Financial 110%!!

I have known Jon for 11 years now and over the years, our professional relationship blossomed into a genuine friendship. Jon's warmth, generosity, and sense of humor made him someone I could confide in and trust, celebrating successes and seeking advice during challenges. He's been a constant source of support and encouragement, not just within the industry but also in my personal life. Steven Robert Vallejo

I would like to take this opportunity to express my gratitude to Jon and Pamela for all they've done. They went above and beyond, both of you have the patience of a saint. They didn't give up just because there were issues one after another, they did their best to solve all the issues and will communicate with you about the progress and what to expect. This one is not an easy journey for me but I did not worry much since Jon did all the worrying for me. Again, Thank you!!!

I had the pleasure working with Jon Cohen and his team for my VA loan and 2 refinancing of loans. He worked so hard to get me the best rate and terms. No surprises, just great communication. I highly recommend him for all your lending needs!

Just completed my 3rd loan with Jon and Pamela. They saved me 13K in fees, and a lot of anguish as I nearly used a competitor. They are super easy to communicate with. I work 80 to 90 hours per week, and they still catered to my schedule by texting and emailing until 9:30 some nights. They spend the time and interest in my financial vision. Over-delivered on each loan. I'm a lifetime customer. Thank you so much!

I highly recommend Jon Cohen. He has our family's interests at heart and we trust him for multiple projects. He has integrity and knowledge about the market. I will gladly recommend him to my family and friends.

Amazing! Thank you Jon and team for your hard work and dedication. Your updates during the transaction were very helpful. You got everything done on time like you said you would. Thank you again for a job well done. Your process was so much easier than expected. We will definitely use your services again in the future.

I've worked with Jon for many years. Jon is the best in class. Jon?s attention to detail, desire to deliver the best pricing and service to his customers is always his first priority. I would highly recommend Jon and Qualified Financial.

Jon was able to explore the different loan possibilities and provide a solution that was best for my situation. We were able to close and fund within days, and I couldn't be happier. If you're contemplating a HELOC vs. REFI, reach out to see the options as you may be surprised at what the number reveal when blended and broken down.

Qualified Financial did a great job managing a complex refinance with time constraints and many stakeholders. Jon and the team dotted every i and crossed every t, and we can't thank them enough for their transparency, efficiency, and professionalism throughout the process.

Jon, I want to express my gratitude for all your help. Every time we needed help with our refinances, your hard work, dedication and experience has always made us trust you. My wife and I have always loved your honesty and your professionalism. You are by far the best in this business.Thank you for all you've done for us.

Jon was so helpful throughout the process. We had to change our loan when we were two weeks out from closing and he was able to get it done with time to spare! We'll be going back to him when rates go down and we refinance

Jon was very hands on, stayed on top of everything, managed every detail and made the borrowing process so easy! We received the lowest rate possible and we highly recommend his company!

Jon was an amazing help with my home loan. He was very upfront and direct and helped us make the right loan choice.

Jon is super responsive and always shows the utmost care for the customer. He will shop for the best rates and fit for your situation!

Jon is fantastic! He's always available to answer any of my questions give me advice, and all of my referrals have been really appreciate of him!

Jon was great!! He was able to get me the lowest interest and the process was smooth and quick. Thanks Jon for your help

Jon and his group are honest, work hard and provide exemplary customer service...i wouldn't think twice about working with them again.

Jon is the best at what he does, and he gets the job done!

Frequently Asked Questions

What qualifications should I look for in a CPA?

Look for a Certified Public Accountant (CPA) license, which ensures they’ve passed rigorous exams and meet state requirements. Check for relevant experience in your industry, additional certifications like CFA or CMA, and membership in professional organizations like the AICPA. Verify their credentials through state licensing boards.

How do I find a CPA in my area?

Use online directories like the AICPA, CPAverify, or state CPA societies. Search platforms like Yelp or Google for local CPAs with reviews. Ask for referrals from business associates, friends, or financial advisors. Local chambers of commerce can also provide recommendations.

What’s the difference between a CPA and an accountant?

A CPA is a licensed professional who has passed the CPA exam and met state requirements for education and experience. An accountant may lack this certification and could have varying levels of expertise. For complex tasks like tax audits or financial reporting, a CPA is typically more qualified.

How do I know if a CPA specializes in my needs?

Ask about their experience with your specific financial needs, such as tax preparation, small business accounting, or estate planning. Review their website or LinkedIn for case studies or client testimonials. Inquire about their client base to ensure they handle similar financial situations.

Should I check a CPA’s reviews before hiring?

Yes, reviews provide insight into a CPA’s reliability, communication, and performance. Check platforms like Google, Yelp, or the Better Business Bureau for client feedback. Look for patterns in reviews, but verify their authenticity, as some may be biased or outdated.

How can I verify a CPA’s license?

Visit your state’s Board of Accountancy website or use CPAverify.org to check a CPA’s license status. Confirm their license is active and check for any disciplinary actions or complaints. This ensures they’re in good standing and meet professional standards.

What questions should I ask during a CPA consultation?

Ask about their experience with your financial needs, fee structure, availability, and communication style. Inquire how they handle tax filings, audits, or financial planning. Ask for references or examples of similar work to assess their expertise and fit.

How much should I expect to pay for a CPA’s services?

Fees vary based on location, services, and complexity. Basic tax preparation may cost $150-$500, while business accounting or audits can range from $1,000 to $10,000+. Request a detailed fee structure upfront and compare quotes from multiple CPAs.

Can I work with a CPA remotely?

Yes, many CPAs offer remote services through secure online platforms for document sharing and virtual consultations. Ensure they use encrypted tools for data security. Remote CPAs can be effective if they understand your local tax laws or business regulations.

How do I assess a CPA’s communication skills?

During consultations, evaluate their ability to explain complex financial concepts clearly. Ask sample questions about taxes or financial strategies and note their responsiveness and clarity. Good communication ensures you understand their advice and fosters a productive relationship.

What red flags should I watch for when screening a CPA?

Beware of CPAs who guarantee specific tax refunds, lack a valid license, or have disciplinary actions on record. Avoid those with poor communication, vague fee structures, or negative reviews highlighting unethical behavior. Always verify their credentials independently.

Should I choose a CPA from a large firm or a solo practitioner?

Large firms offer more resources and specialized teams but may charge higher fees. Solo practitioners often provide personalized service and lower costs but may have limited availability. Choose based on your needs, budget, and preference for personalized attention.

How often should I meet with my CPA?

For individuals, annual meetings for tax preparation may suffice. Businesses may need quarterly or monthly check-ins for bookkeeping, tax planning, or financial reporting. Discuss your needs upfront to establish a meeting schedule that aligns with your financial goals.

Can a CPA help with both personal and business finances?

Yes, many CPAs handle both, but confirm their expertise in both areas. Ask about their experience managing personal taxes and business accounting simultaneously. Ensure they can balance both without compromising attention to your specific financial needs.

What should I do if I’m not satisfied with my CPA?

Discuss concerns directly with your CPA to resolve issues. If unresolved, check your contract for termination terms. Seek a new CPA by researching reviews, credentials, and referrals. Request your financial records to ensure a smooth transition to a new professional.

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