*Note: CPAs may specialize in different areas. Be sure to check credentials and service offerings.*
If this is your first time working with a CPA, don’t worry — most professionals offer a free consultation and will walk you through what to expect. You may be asked to complete an intake form, share financial documents, or set clear goals for your session.
*Note: Every CPA operates a bit differently. Don’t hesitate to ask questions before committing.*
*Tip: Organize your documents in advance to save time and ensure accuracy.*
*Note: Preparation helps you make the most of your CPA’s expertise.*
*Note: Every CPA is different — take time to find one who fits your goals and style.*
312 Arizona Ave
Santa Monica, California 90401
THE SHORT VERSION: Robert Ricco is outstanding at his job. Professional, responsive, and exceedingly competent. I highly recommend him for both Personal and Corporate filings. THE UNABRIDGED VERSION: Back in 2020, I had been anguishing about finding a new CPA for about a year. My accountant of over 15 years had recently been "slipping". There were more filing errors and...even worse...poor/no responses to my communications. I knew that I had to find someone new, someone competent, someone responsive, an
If you've invested into crypto and aren't sure of the tax ramifications (every event is potentially taxable!) you need a good CPA who knows the intricacies of crypto. Robert Ricco is that CPA. He's a wealth of knowledge and will save you money with proper tax strategy. Additionally, if you're a business owner or ramping up to be a business owner, Robert can help you navigate entity formation and explain the pros/cons of each entity from a tax perspective. You can make (or lose) a lot of money as a business
Since connecting with Rob through BNI, he has demonstrated time and time again why he isn't your ordinary CPA. If you are a small business owner or crypto currency investor, Rob Ricco is your man. Whether you are a one man shop, or a business that is constantly expanding, Rob Ricco is your go to CPA!!
Rob is a great resource for all your accounting needs. Whether you are running a business or seeking to have your personal tax returns completed, Rob's extensive knowledge will ensure that you structure your business or personal taxes in such a way to obtain the utmost savings.
Rob is excellent. He has been doing mine and my business partner's personal taxes and our business taxes for several years now. Very responsive and knowledgeable. Great to have him in our corner.
Extremely unprofessional. Filed my return before I told him to, screwing up my escrow to the tune of thousands of dollars. Offers no apology and send an expletive laden email back shifting the blame. Avoid this one.
This guy is the best CPA i?ve ever worked with. Straight to the point and gets the job done FAST. Don't bother looking elsewhere. 5/5.
Look for a Certified Public Accountant (CPA) license, which ensures they’ve passed rigorous exams and meet state requirements. Check for relevant experience in your industry, additional certifications like CFA or CMA, and membership in professional organizations like the AICPA. Verify their credentials through state licensing boards.
Use online directories like the AICPA, CPAverify, or state CPA societies. Search platforms like Yelp or Google for local CPAs with reviews. Ask for referrals from business associates, friends, or financial advisors. Local chambers of commerce can also provide recommendations.
A CPA is a licensed professional who has passed the CPA exam and met state requirements for education and experience. An accountant may lack this certification and could have varying levels of expertise. For complex tasks like tax audits or financial reporting, a CPA is typically more qualified.
Ask about their experience with your specific financial needs, such as tax preparation, small business accounting, or estate planning. Review their website or LinkedIn for case studies or client testimonials. Inquire about their client base to ensure they handle similar financial situations.
Yes, reviews provide insight into a CPA’s reliability, communication, and performance. Check platforms like Google, Yelp, or the Better Business Bureau for client feedback. Look for patterns in reviews, but verify their authenticity, as some may be biased or outdated.
Visit your state’s Board of Accountancy website or use CPAverify.org to check a CPA’s license status. Confirm their license is active and check for any disciplinary actions or complaints. This ensures they’re in good standing and meet professional standards.
Ask about their experience with your financial needs, fee structure, availability, and communication style. Inquire how they handle tax filings, audits, or financial planning. Ask for references or examples of similar work to assess their expertise and fit.
Fees vary based on location, services, and complexity. Basic tax preparation may cost $150-$500, while business accounting or audits can range from $1,000 to $10,000+. Request a detailed fee structure upfront and compare quotes from multiple CPAs.
Yes, many CPAs offer remote services through secure online platforms for document sharing and virtual consultations. Ensure they use encrypted tools for data security. Remote CPAs can be effective if they understand your local tax laws or business regulations.
During consultations, evaluate their ability to explain complex financial concepts clearly. Ask sample questions about taxes or financial strategies and note their responsiveness and clarity. Good communication ensures you understand their advice and fosters a productive relationship.
Beware of CPAs who guarantee specific tax refunds, lack a valid license, or have disciplinary actions on record. Avoid those with poor communication, vague fee structures, or negative reviews highlighting unethical behavior. Always verify their credentials independently.
Large firms offer more resources and specialized teams but may charge higher fees. Solo practitioners often provide personalized service and lower costs but may have limited availability. Choose based on your needs, budget, and preference for personalized attention.
For individuals, annual meetings for tax preparation may suffice. Businesses may need quarterly or monthly check-ins for bookkeeping, tax planning, or financial reporting. Discuss your needs upfront to establish a meeting schedule that aligns with your financial goals.
Yes, many CPAs handle both, but confirm their expertise in both areas. Ask about their experience managing personal taxes and business accounting simultaneously. Ensure they can balance both without compromising attention to your specific financial needs.
Discuss concerns directly with your CPA to resolve issues. If unresolved, check your contract for termination terms. Seek a new CPA by researching reviews, credentials, and referrals. Request your financial records to ensure a smooth transition to a new professional.